Gord Honor is an award-winning Ontario REALTOR® with over ten years of experience. Known for his superior client service and state-of-the-art marketing techniques, Gord serves residential, recreational, and commercial property buyers and sellers throughout the Greater Toronto Area with a focus on luxury homes and high-net-worth individuals. An experienced sales representative with Royal LePage Realty Plus Brokerage in Mississauga, Gord has been featured in Top Agent Magazine (January 2018) and Who’s Who in Luxury Real Estate.
Though Gord has always had a love for real estate, his journey to the top of the industry followed a circuitous path. Before acquiring his real estate license, he led a national sales and service team for the largest Life Safety Systems manufacturer in Canada, followed by running a start-up company in the music industry. In 2007, with years of business and sales experience, Gord took a leap of faith to pursue his dream. He recalls:
The entrepreneurial spirit of real estate has always intrigued me, and I have always wanted to help people do it the right way. It took me a while to get there, but eventually I was able to put my marketing and negotiation expertise to work, in my own style.
Gord began his real estate career at Royal LePage with the goal of bringing integrity back to the real estate industry. Since then he has helped executives, professionals, and entrepreneurs in Mississauga, Toronto, Oakville, and Burlington buy and sell properties across a broad range of prices, with a niche in luxury homes. Today, he likens his business to private banking for real estate—a boutique service tailored to his clients’ specific needs. With a reputation as a trustworthy and dedicated Realtor, Gord boasts an impressive 95 percent repeat and referral rate.
Gord is not only widely regarded for his care and expertise, but for providing cutting-edge, customized marketing designed to maximize each client’s return. As a professional photographer and licensed drone operator, he understands the importance of online presence in the real estate industry and can provide striking photos and aerial imagery on his high-end website. Gord combines this with professional home staging to ensure his properties stand out from the crowd.
Born and raised in the Toronto area, Gord is extremely knowledgeable about market conditions and takes pride in educating his clients about the latest developments in an area that is in a constant state of flux. In particular, he commented on the impact of immigration in the area:
Currently, many people are immigrating to the Greater Toronto Area from all over the world, creating a greater demand for housing and therefore an increase in home prices. In fact, we had a foreign buyer's tax introduced just last year to try to stem the flow of price increases that we’re seeing.
With more than a decade behind him, Gord envisions a bright future ahead. Moving forward, he plans to continue growing his network and referral base in an effort to satisfy as many clients as possible. Outside of the office, he remains involved with minor league hockey, the Juvenile Diabetes Research Foundation (JDRF), and Royal LePage’s Shelter Foundation.